Welcome To KX 93.5

Enjoy the best of the groovy music to uplift your spirits and have a fun time. Stay tuned for songs that fit every mood.
Play Video

FM community radio station of Laguna

We are the one and only radio station in Laguna offering such fantastic audio to keep you
company through the day and night.

In-Studio Performances

Listen to the latest performances, recorded live at our Pearl St. Studio in Laguna Beach
Nothing beats listening to live music, being sung and played, just to please the audience. Once here, you are sure to appreciate music a lot more.

What we do

FM Radio

FM We play the requested music for your listening audience, without any interruption. Your best company, while you drive or are at home doing household chores by yourself, is here.

Alternative Music

We bring to you some interesting music that you would not have taken the time to listen to otherwise. You would find your next favorite song in this line-up.

Craft Brews & Views

Our RJs are spectacularly warm and they discuss their viewpoints on different topics. You too can be a caller and put your thoughts forward.

Happy Feedbacks !

“They just make me so happy. Whether I am stressed or waiting for some groovy music to play, they are here to make my day.”
Stewart S. Frazier

Join KX 93.5

Select a level in our “Power Supplier” benefits, and help make a difference for independent radio.

Latest News & Events

Internet Radio Stations To Listen To In 2023

Radio Stations

Many online radio stations are available in today’s radio broadcasts, which you can access from your phone or computer. From the latest music to news and information stations, many options are available for every genre. If you are looking for the best internet radio stations in 2023, here is a carefully curated list to match all your preferences.

New York’s Best Variety Radio Station – WLTW 106.7 Lite FM

The station is owned by iHeartMedia, which is considered the US best and the torments radio station. The channel WLTW 106.7 Lite generally entertainers its listeners with all types of music from the 80s to modern-day pop, rap, and many others. You can skip a few songs if you’re not interested in them, save your favorite songs to the radio, and many other interesting features. Some of the music which you get to hear are:

  • Pop
  • Disco
  • New wave
  • Punch, and many more from different artists

Electronic Music Internet Radio: DI.FM

This station was launched in 1999, and DI stands for Digitally Imported as an internet radio service that allows you to play electronic music all day long. In addition to choosing your songs, you can also take help from their curators, who help you form a playlist based on your taste and interest. You can also pick the best ones from synth, EDM, dance, techno, class, and many more. You can also listen through a playlist file if you’re a paid user.

The best radio station for relaxing music: is Relax FM

It is one of the best stations owned by a company from Moscow, Russia. This is unique from the above two channels, which include foreign, English, and instrumental music, which will help you relax and calm you down. The station also adds multiple channels to choose from – Relax Latino, relax Gold, Relax Life and Relax nature. While it is available to every other listener from Moscow, people worldwide can also access this section and relax.

Internet radio for Indie Music: SomaFM

It is a commercially free radio station that offers multiple ways for people to listen to and enjoy Indie pop music. The radio DJs of the channel are experts in hand-picking the best songs, which you can directly lay from your browser and download into your favorite media player. Many famous artists like Carrol, Amanda Cadore, Aloha, Beck, and Neko Case are featured on this music station. You can also add your favorite songs to the playlist and download them whenever possible. They are available on different Android, iOS, and many other phones. You can play any song, from the 2000s hits to the latest indie pop music.

Best Radio Stations to Listen to Right Now

Radio Stations

New successful songs and news continue to be broadcast through radio stations even in modern times, and radio has a vast audience. If you wish to follow up with the updated musical trends, internet radio provides one of the greatest places to listen to tailored music. The fact that internet radio stations are not geographically confined is by far their strongest feature. Here are some of the top radio stations you can listen to right now.

KEXP

With outstanding listener support, KEXP is Seattle’s station, and for good reason. They also collaborate with Paul Allen’s Experience Music Project at the University of Washington. The station features the greatest in independent, alternative, and avant-garde music and frequently schedules rare live performances by artists who are either rising to fame or who are already well-known. The perfect setting for discovering new music and even musicians from alternative music movements.

Pandora Radio

The biggest streaming music service in the US, Pandora Radio is a top platform for podcasts and music discovery. Users can rate the songs they have heard to by giving them a thumbs up or down. Depending on their opinion of the music, they can either give it a thumbs up or a thumbs down. The playlists on Pandora Internet Radio are then customized as a result.

Dublab

East Londoners are not the only ones that maintain their eclecticism; Dublab, an online radio station situated in Los Angeles, is proof of this. This station, which broadcasts 5 days a week, provides DJs the opportunity to thrive and broadcast the music they love.

Dublab also places a strong emphasis on supporting up-and-coming musicians who are distinctive in their style and who cross the boundaries of micro-genres. Followers and musicians alike owe dublab a debt of gratitude for being so transparent in a scene where a lot of people are careful about sharing samples or track IDs.

Worldwide FM

As the name implies, people from all around the world tune in to this station. Worldwide FM, which was launched by DJ Gilles Peterson, features a range of programs, including live music performances and in-depth debates. Worldwide FM is an internet radio station with a base in London and affiliate offices in, Los Angeles, Kyoto, Paris, Tokyo, Berlin, and Rio.

This is the ideal setting to become familiar with international music cultures and underground music scenes. Numerous international ambassadors are also welcomed into Worldwide FM’s headquarters to discuss the domestic music scene in their nation.

NTS

Since it initially began broadcasting in Hackney, London, in 2011, NTS has been revolutionizing live radio. It was founded by Femi Adeyemi. Among the styles you could listen on NTS include disco, experimental, techno, and classical. Dive in and explore a realm of sub-genres from known DJs, tastemakers, and more. You can find a show you’ll adore if you browse the NTS archives and schedule as well.

Best Beer Podcasts You Must Follow In 2023

Beer Podcasts

Podcasts are chances to hear stories of fun, history, and experience from different parts of the world. Beer podcasts are specific to the news of beer, their brewing procedures, the hindrances faced during brewing procedures, and solutions for the same.

There are several options for beer podcasts online that people can follow to follow their passion for brewing, of which we have mentioned a few in this article.

Craft Beer and Brewing Magazine Podcast

The podcast is recorded in Fort Collins, Colorado, US, and they publish a minimum of two podcasts every week. It covers all the exclusive news and headlines from famous and world-class brewers. These professionals help in covering in-depth knowledge about the brewing industry and the different trends that are followed in the industry. You can also get informed about tips on how to make the best beer.

Good Beer Hunting

With one episode every week, Good Beer Hunting has become a crucial, creative, and curious voice of the beer world. They have won awards in the best beer interview podcast categories with industry experts, solving problems and informing about the greatest ways to craft the finest beers in the world.

Master Brewers Podcast

If you make beer for a living, this podcast channel is the Bible for brewing great beers. Although they air only three episodes every month, they are downloaded by millions of people across the world that are  either big names in the beer industry or starting as newbies. Irrespective of the expertise, everyone in the industry must follow this podcast as it digs deep into the science of brewing, its technology, which involves deep technical talks, and the history of brewing.

Experimental Brewing

You can sit down and listen to the conversation between Drew Beechum and Denny Conn, the pioneers of home brewing. They not only explain to their audience the art of brewing but also give the craziest ideas on how to grow significantly in the brewing business. They also involve you in the science of pursuing the best beer in the world.

Steal This Beer

Learn every week about the greatest brewing strategies by beer gurus John Holl and Augie Carton. They help in delivering to their audience the most pressing issues in the development of craft beers and some industry insiders. They also discuss the current trends, topics, and issues in the beer industry and unique ways to resolve these issues.

Beer Busters Podcast

Located in Pennsylvania in the United States, the podcast is a road podcast involving Dan Baker, Wayne Baker, and Stephan Heffner. They travel and visit different breweries, beer stops, and bars on the road and have an intellectual chat with pioneers in the beer industry. You can involve in their fun and knowledgeable podcast, which has two episodes every quarter.

Radio’s Impact On Culture

Radio’s Impact

It is a no-brainer that the introduction of television and radio to mankind has had a profound impact on culture and humanities in general. The cultural and social interactions associated with different media types, like the radio, have changed how people view entertainment and increase its balance over time.

For instance, where did people learn about the different nationalities, international and intra-national news, political systems, and regional composition? What comes of them could be from word of mouth; most of them were influenced by media and radio. Nevertheless, it is one of the most significant ways of impacting humanity.

Birth of radio

Radio was one of the most successful attempts to create an alternative way to replace the telegraph and telephone to deliver information to a mass. Fessenden was the first person to send radio signals in the 20th century, which benefitted a large group of people. Later, over the years, it became a significant entertainment source intended to deliver to a larger audience. By the 20th century, the radio was one of the primary sources of cultural engagement in a closed social system. As a result of this invention, news and engagement were delivered to a larger mass.

The introduction of radio brought a great deal of change in the social and cultural systems. In the 20th century, people started experiencing different forms of music and culture around them and bonded with people of different casts and communities.

radio

Radio’s impact on culture

Since its invention, the radio has brought about a lot of cultural differences. For instance, it also popularized the mainstream music genres like rock and country.

The programs broadcasted on radio reflected the broad national cultural aspect and began to portray mass culture. Radio presence in the house enhanced consumer culture and was a significant step in learning about advertising.

One of its most endearing impacts was music. Before its invention, music culture around the world was highly minimal. But, after this increase in popularity, new genres of music were demanded by people who loved to listen to the radio. It also gave a boost to regional cultures and tastes in music. Different channels also started opening their radio channels, which helped further promote their culture to the entire world.

Radio has also significantly impacted the political landscape, mainly with the spread of news channels on these broadcast channels. Government leads also relied on their spread of popularity through different radio channels, which enhanced the way people looked at and interpreted politics.

Radio is also known to have a massive influence on exposing different talents to larger audiences.

Although its popularity is decreasing over the years with the invention of television, it is still considered one of the most potent forms of mass media.

Characteristics Of Beyond-Mainstream Music Listeners

Music Listeners

In recent times, music has become a soul and a natural healer. Music-recommended systems like Spotify and others have been integral in delivering extensive music collections to their listeners. However, while these music-recommended system has become a part of the music delivery system, nonmainstream music listeners often demand other sources to listen to no-so-popular music. Much research has been conducted, and papers have been written to understand the characteristics of beyond-mainstream music listeners. Many studies reveal that these nonmainstream listeners’ demographic characteristics, recommendations, and quality of music listened to were drastically affected. The quality of music they listened to showed some significant differences between them.

music collections

Introduction

As mentioned above, the music-recommended systems drastically impact one’s mind and can change their mood when necessary. They also help in searching, filtering, and sorting from music collections. In addition to building their characteristics, they significantly impact the artists’ income and hold a considerable leverage in their music-recommended approaches. This means the current music listening systems must be able to help the mainstream and nonmainstream listeners segregate and filter the popular and nonmainstream music from the site.

This means the recommended music systems in today’s world do not work well for listeners who are interested in nonmainstream music. This helps in building distinguished characters, which also applies to movies. However, studies have also proved that nonmainstream music listeners have a higher number of varied and distinctive artists when compared to their mainstream counterparts. This has posed a severe challenge to understanding nonmainstream music and music listeners.

The study conducted on the characteristic of beyond-mainstream music listens proved to have diverse characteristics. Some of the gears of beyond-mainstream music include:

  • Folk
  • Hardrock
  • Ambient music with a higher percentage of instruments
  • Instruments of music like electronica and so on

These music genres have a higher diversity, are more open to receiving suggestions and recommendations from other groups of music liners, and tend to gel well among different groups.

music genres

Contributions to defining characteristics

The contribution from the study is as follows:

  • Beyond-mainstream music listens have a love-hate relationship with music, and they have a lower recommendation list when compared to their counterparts.
  • Over 2000 beyond-mainstream listeners have enriched profiles on different music sites and applications.
  • They have a distinguished openness and possess a higher-quality group.
  • They possess greater diversity.
  • These sites often filter their playlist based on unsupervised clustering and filtering based on their characteristics.

Some of the factors that help in understanding the characteristics of beyond-mainstream music listeners are:

  • Long tail recommendations from different applications
  • Curbed popularity bias in most of the recommended music systems like Spotify
  • Systematic modeling of different music preferences

Why Radio Is Popular Even Now?

Radio

Although listening patterns have evolved, we still adore radio. Radio stations that may serve niche demographics in specific geographic areas are multiplying due to radio’s accessibility and affordability. Additionally, it continues to be one of the most commonly reported habits worldwide to listen to the daily morning news on the radio. Explore why radio remains popular in the digital age and outperforms podcasts and TV.

Target audiences and listener segmentation

The well-mediated radio message can provide the intelligence essential to reach the proper listeners, the people who are most likely to become customers, due to the pinpointing capability of radio, including access to the surrounding community to the capacity to address highly particular submarkets using individual stations. Knowing who you’re speaking to makes it much simpler to choose an authoritative, reliable communication style.

Radio is portable

Everyone can easily access the radio since many cars, if not all, come with them. The friend you take on your long journeys, the one that gets you through hard days at the office, and the one that lightens the load of your responsibilities is radio. Radio is now very advertiser-friendly as a result. Radio is the media that will enable advertisers to communicate with large audiences and focus them when they are out and nearby shops in today’s times when people choose paid services where they won’t encounter commercials.

Promotes bond

Radio is essentially highly visual, both literally and metaphorically. Radio advertising can use comparable narrative tactics to influence listeners by using a show-don’t-tell strategy. More specifically, the transformation of radio into an online experience offers many potentials for images, video, and color. Many online radio apps have welcome videos when you first open them and show advertisements as you listen, balancing the audio and visual elements. Combining the full force of radio with the additional advantages of visual media promotion, such as improved information retention, opens up new channels for advertisers.

Radio is free

Radio, unlike many other current media services, does not require any kind of monthly subscription because it is supported by advertising. When the majority of services are getting more and more expensive, radio stands out as a free alternative because even podcasts are frequently on membership sites like Spotify.

Radio

Radio is flexible

Radio adjusts to shifting consumer patterns and technological advancements. You can now listen to a radio station or songs whenever you want, wherever you want, on laptops, PCs, phones, and even smart speakers. Since radio is an audio-only medium, it doesn’t require as much of its audience as TV does in terms of scheduling time. Due to the aural and visual components of television, listening to the radio while traveling does not result in a loss of any of the experience.

Reasons Why Radio Is Still Popular

radio

We are surrounded by technology and there are plenty of options to entertain us and keep us occupied. If we look at the days of our parents, one of the most popular modes of entertainment was radio. It was through radios that they saw the world, listened to jazz and came to know about the various things that are happening in different parts of the world.

The world we are living in is rapidly changing. In this digital era, we have podcasts and TV to entertain us, but still radio is one of the most popular modes of media. In these past few decades many things might have become old school, but not Radio.

entertain

If you are wondering why radio is popular in this rapidly evolving world, you may look into this article to know more.

Inclusive nature of radio

One of the main reasons for the mass popularity of radio is that they are inclusive. They have a wide range of stations that can satisfy the needs of people of all demographics. Even though there are a vast number of people who listen to podcasts, they only provide niche topics. They won’t covering all the topics that everyone wants. Also, they are difficult to find, making them less accessible.

Radio has found way to cater to the needs of its diverse audience. Instead of going for a niche topic, they are coming up with topics that are digestible to the mass. More than the show, people also tune of the radio DJ, who will become their friend once they become a daily listeners.

Adaptable nature of radio

In this era of digital invasion, if the radio can remain relevant, it is due to its adaptable nature. They have quickly caught up with the change in consumer and technological trends. We can access it through our laptops, computers, and mobile phones. Listeners can turn on their favorite station whenever and where ever they want through whichever devices are available to them. Unlike television which demands you to be in a certain location, radio does not need you to be in a specific setup.

Portable

Radio is cost-effective

To access your favorite program, you do not have to take monthly or yearly subscriptions. Since they are funded by the advertiser, they are free of cost. Today, we can see that even podcast is available on subscription sites, making radio a cheaper alternative.

Radio is portable

Radio is one such companion that you can take anywhere. While coming back from the office or on a weekend day when you travel, the radio will be a great partner for you. You can listen to the radio after a long day of work or listen to it when stuck in traffic.

Even though our attitude towards media and how we consume them has gone rapid transformations, our craze and love for radio remain the same.

 

Radio: Types of Programs and Impact on Society

Radio

Radio is considered an evergreen medium. It has withstood the test of time and is still being used for news and entertainment in many parts of the world. It was initially used only to contact ships, but over the years, everyone started owning radios, and it became a cost-effective mass medium instrument. In addition, it is known for its high level of accessibility and minimal consumption of energy. Read on to learn more:

Types of Radio Programs

News Programs

Radio is very popular for providing news. Many radio stations are solely dedicated to providing the latest information to their audience. Local radio stations are known to connect deeply with their audience and provide them with the latest happenings in the locality.

News programs often have radio documentaries detailing the developments of certain events or personalities. News programs also often have talks and discussions about a wide range of topics. News programs will often have a weather segment. They cover the latest developments in popular sporting events as well.

Non News Programs

Music

Many radio stations play music around the clock. They will have different themes or segments for each hour, such as classical music, pop music, and jazz. Music programs even welcome calls from their audience and take song requests. Music programs are famous for their radio jockeys that have a humorous voice delivery. Radio jockeys often have loyal fan followings.

Jingles

Radio has also proven helpful as a tool for advertising. Advertising on radio stations is typically done through jingles. Jingles are catchy tunes and lyrics which are designed to leave a strong impression on the audience and become memorable.

Phone-in Programs

In these programs, the radio jockeys will interact with or interview people. Phone-in programs may have experts about various subjects, such as psychology or politics, ready to take questions from the audience and go into detail.

Docudrama

Docudrama is short for documentary drama. This is a creative way of storytelling, which is done primarily through sound effects and the power of dialogue. They will have well-developed sound pictures. They will also feature interviews with eminent people and approach the subject matter from different viewpoints.

Docudrama

The Impact of Radio on Society

Radio is considered an effective tool for cultural engagement. It helps create and strengthen a sense of community. It provides a portal for people to express their creativity and make themselves known to the public.

Radio has been an indispensable tool in times of distress. It has proven itself immensely useful in wartime and has been a source of refuge for many people. Radio has also helped dissolve many differences among people. It has opened people up to different forms of music and made them appreciate the diversity of life better.

How to Become a Radio DJ

Radio DJ

If you are a person who likes to interact with people and does not like to sit in the traditional office setup and stare at the screen 24/7, you may try the competitive field of radio DJ. It is one such profession that will allow you to interact with others, listens to interesting stories, and use your creative ideas to reach out to a diverse and vast audience. By being a radio RJ, you will be able to use your technical skills and interpersonal skills to provide a creative and entertaining experience to your audience.

If you are an outgoing person who possesses well-developed interpersonal skills, research skills, and technical knowledge, you can become a start radio DJ. You can look into this guide to understand how you can peruse a career as a radio DJ.

Bachelor’s degree

broadcasting

Even though the education qualification for the DJs varies from employer to employer, having a bachelor’s degree in communication, broadcasting or journalism can give you a competitive edge. This course will help you in building a strong foundation and teach you all the basic skills that are needed. This course will help you gain knowledge in media research, broadcast writing, news reporting, and radio announcing which are essential to becoming a radio DJ.

Do an internship

One of the most important aspects that are as important as formal education is experience. So, doing an internship is highly recommended. Along with understanding the working of a radio station, you will be able to build your network and meet professionals in the industry. So, if your college or university is opening an internship related to radio broadcasting, grab the opportunity to get the right roadmap.

Get experience

radio stations

You can gain more experience through campus radio stations. By working in the university radio station, you will be able to understand the behind-the-screen process and explore the on-air experience. Through these radio stations in college, you can acquire skills to engage with the listeners and understand how to make your show more interesting. You can also acquire knowledge about FCC rules, broadcasting rules and laws, and station programming.

Make an entertaining and engaging reel

When you are applying for a job as a radio DJ, the stations will often ask you to make a reel and submit it along with your resume. Reels will allow your employer to evaluate your interpersonal skills and understand how effective your show will be on air. It will help the station to understand how you sound on air, how engaging, and how skillful you are in communication. So, while submitting your resume, make sure that you are providing your best work and showcasing your full talent.

Use this guide to equip yourself with the right skills and qualifications required to become a radio DJ.

A complete Guide on Choosing Podcast Ideas

Podcast Ideas

Audio and video podcasts have been on the rise since the popularity of music applications, and YouTube started to grow. People love podcasts to gain knowledge and perspective on different social topics or to listen to successful people share their stories.

If you are a beginner planning to look for podcast topics and the steps that ought to be considered, then this article is for you. We have a step-by-step procedure on how you can land on your next podcast idea.

Brainstorming Podcast ideas

Choosing an idea or a podcast topic is essential before starting. As a host, you must land on intriguing ideas that will keep your audience hooked until the end. According to the results of Apple podcast shows in May 2020, the most common topics people loved were based on true crime, investigative journalism, and also talk shows and interviews. Although you might be tempted to jump on any one of the ideas, it’s not the right approach to follow.

Before choosing the idea, creating a listener persona for your target audience is best. Once there is a persona, it is essential to create content to grab their attention. It could be by:

  • Narrating personal, heart-touching stories
  • Suspense stories
  • Success stories; etc

Listening to other podcasts on the same or similar topics can give a better idea of your decision-making.

Podcast

The process of picking a topic

Once the steps mentioned above are done, it is time to pick the right topic for you and your audience. However, before doing so, it is crucial to find answers to the following questions:

  • Who is my audience?The audience is the people who are expected to listen to your podcast. Hence, you have to write for them, not you! Understanding the listener persona can help in deciding your target audience.
  • What are my interests?

Although the podcast is for the audience, you will be hosting it. Hence, it would help to find a topic you’re interested in. If you enjoy talking about it, your audience will enjoy listening to you!

  • What is your USP?

If you want to talk about how to lose weight, millions of people are also talking about it. So how you differentiate your podcast from theirs is your USP to help you expand your audience.

  • Can you make money?

Even if you’re a beginner, at some point, you will wish to monetize your site to make more money. This demands your time as a lot of research can be done on different ways by which you can monetize your podcasts.

Podcast Ideas

Here are some of the best podcast ideas you can try.

  • Your favorite topics
  • Share news from your town
  • Your struggles and experiences
  • Your review about something you have watched recently
  • A different perspective on a topic
  • Publish a top 10 list
  • Interview different types of people to share their stories; etc